12 sustainable, organic baby clothing brands worth buying

Mar 10, 2024

Outfit your little one with the safest and softest items.

Updated November 9, 2022

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There are many, many decisions and important purchases to make when you’re growing your family. There are obvious items like a crib and stroller, less obvious items like postpartum needs for mom, and all the in-between items like toys, books, and clothes. Baby clothing is soft and adorable most of the time, but it's becoming more important to parents to know exactly what it’s made from.

Baby clothing materials are under scrutiny lately as new parents begin to question what exactly goes into their child's bodysuit or tutu. According to Reader's Digest, “synthetic fibers are made with PVC, petrochemicals, esters, and other chemicals which are known to be linked to immune disorders, behavioral issues, and cancer with high exposure.” Your baby’s clothing is especially important because a newborn’s skin absorbs much what it touches (to an extent), so it’s a good idea to dress your little one in items made from organic fibers and natural dyes. A good certification to look for is the Global Organic Textile Standard (GOTS), and we've found plenty of brands that at least meet this standard.

Sustainably and ethically made clothing, whether it be for babies, kids, or adults, is better for everyone, too. Companies working to farm sustainably, create safe and supportive factory environments, source consciously, and pay living wages are certainly worth supporting since everyone involved is benefiting from the creation of the product. Sustainably made clothing also tends to be more comfortable for longer and withstands many washes, according to Gerber, and all the wear and tear of a growing child. Though kiddos grow fast, these 12 organic baby clothes brands are worth investing in for a smaller environmental impact and they will last your family for years to come.

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Colored Organics is just what is sounds like: simple, colorful, organic options!

Colored Organics makes soft and cozy baby and children’s clothing using naturally hypoallergenic and environmentally friendly organic fabrics. Its clothing is specifically made from organic cotton and the company adheres to the Global Organic Textile Standard (GOTS), the world’s leading processing standard for textiles made from organic fibers.

The baby clothing from Colored Organics is cozy and minimal and most items are a solid color or have a simple pattern. While most clothes start around $20, the bodysuit bundles and long sleeve sleepers are practical staples at a great price.

Shop Colored Organics at Amazon

You can trust Burt's Bees to make soft baby items.

Burt’s Bees Baby is a well-trusted brand for GOTS-certified organic baby essentials. Its clothing is soft and sweet, perfect for your baby and toddler. I recommend the Essentials line to stock your baby’s closet for plenty of outfit changes and restful (or restless) nights. You can also add a few burp cloths and a highly-rated crib sheet to your cart to complete your nursery shopping list in one order.

Shop Burt’s Bees Baby

Peep the adorable newborn patterns.

Monica + Andy is another GOTS-certified company that makes clothes for babies, children, and moms. The clothing—mostly made from organic cotton—is wash-tested to guarantee that items won’t deteriorate, even after many loads of laundry. Monica + Andy’s clothes claim to be as soft as a cloud and the pattern options are absolutely precious. You can shop by print if you love a certain pattern or have twins/triplets you want to dress similarly. The brand also offers the Cuddle Box, which is a pack of must-needs for any new baby. The pack comes in several colors, can be embroidered, and contains 17 items from bodysuits to blankets to burp cloths. Though it’s a bit pricey, it’s an easy one-click purchase and most items on the site start at $20 anyway, so you're saving in the long run.

Shop Monica + Andy

Mori has some of the most precious and soft pajama sets I've seen.

Like others on this list, Mori is a company that specializes in soft, organic clothing for your little ones. Its clothing is sustainably sourced from natural materials and doesn’t go through any chemical fabric treatments. Mori’s signature organic cotton and bamboo fabric is breathable, moisture-wicking, easy to care for, and soft on even the most sensitive skin. The Snoozy Pyjamas, Ribbed Socks, and Panda Sweatshirt & Joggers are the most precious and practical items to keep your baby comfortable both day and night.

Shop Mori

Do the planet a huge favor and give reusable diapers a shot!

Cloth diapers are one of the biggest swaps you can make to reduce waste when you have a baby, but they do require a bit more work. A good friend of mine (Hi, Raine!), described her experience using reusable cloth diapers for the last 2-plus years. "While they’re a commitment—and a bit gross at times—they are worth it if you care about saving diapers from landfills and can commit to a bit more laundry,” she told me. She noted that cloth diapers wet through a bit faster, so lining them with flushable bamboo liners can help them last longer. From experience, with a newborn, poops can be a bit weird, so you might want to start with single-use diapers, but after a month or two, you can transition to cloth diapers like Charlie Banana.

While diaper sizes correlate with the size of your baby, the ones from Charlie Banana actually grow with your baby. The multiple button clasps allow you to adjust the diaper size as your baby grows, making them last longer and can be used amongst several small children. You can buy reusable cloth diapers individually or in packs, as well as swim diapers and training pants.

Shop Charlie Banana at Amazon

This is the shop for fans of graphic tees.

Finn + Emma is a socially responsible clothing brand with some of the cutest and most unique patterns. Its clothing is GOTS-certified, making it safe for even your newborn. There are some adorable graphic bodysuits like these ones that say “The snuggle is real” and “A product of quarantine. You can also find knit and wood toys on the site.

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Stock up on essentials for a low price.

The Touched by Nature line from Hudson Childrenswear is an inexpensive yet sustainable option for all your baby clothing needs. There are gift sets that include bibs, hats, mittens, bodysuits, and cloths made from 100% organic cotton for under $55, as well as and some punny bibs to reduce some stress during mealtimes. You can also shop the Touched by Nature line on Amazon and Target, though the selection is more limited.

Shop the Touched by Nature line at Hudson Childrenswear

How cute are these matching outfits?

L’ovedbaby’s website header states what fabrics and materials it works with: certified organic cotton and ethically-made goods. “No heavy metals, aromatic solvents, PVC, nickel, chrome, nano particles, GMOs, or formaldehyde,” according to the site. If you want the cleanest organic items for your baby, this is probably the place to get them. It’s also great for children who may have skin sensitivities or allergies. L’ovedbaby just launched a Pointelle collection of super soft bodysuits and accessories in pink, cream, blue, and grey pastels. There are hundreds of organic cotton basics as well, so you can easily build a wardrobe of bodysuits and warm options for your baby all in one place.

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If cottage-core is your thing, these prints will speak to you.

Milkbarn is a whimsical and imaginative clothing and goods company that also gives back through Exile International. The patterns on its clothing range from rustic plants to bunnies and fruits. Milkbarn’s aesthetic feels like cottage-core meets sea shanty, which sounds pretty adorable on any baby. All Milkbarn clothing is GOTS-certified and has several other safety certifications. You can also find some of its selection at Amazon.

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Buy yourself a matching sweatsuit.

If you want to wear a monochromatic sweatsuit that matches with your baby’s, All the Babies is the place to find that Instagramable combo. The European-inspired brand has a mission to “give back to babies in need.” All the clothing is created from GOTS-certified organic cotton, using only low-impact dyes, and ships in 100% recyclable packaging. My favorite feature is the company’s option to send back used pieces so they can be donated to a baby in need. If you don’t have a family or community member to give all your baby hand-me-downs to, this “recycling” program is a wonderful alternative.

Shop all the babies

Pattern lovers rejoice!

Cat & Dogma is 100% GOTS-certified and has playful prints inspired by daily life. There are footie pajamas to bring good vibes. There’s a bee gown for sweet little babes who “buzz” more often than an alarm clock. There’s even an “I love you” romper that makes a great outfit to gift or buy for photoshoots or baby introductions. Cat & Dogma is a more affordable way to buy sustainably compared to some of the other brands on this list.

Shop Cat & Dogma at Amazon

Gerber has extremely affordable baby clothes if you need extra outfits in a pinch.

Gerber makes baby food and toys, but it also makes clothing as well. Gerber’s organic clothing is quite plain, but since your baby will grow quicker than a newborn needs changing, the basic onesies, socks, and hats and mittens are a wonderful way to have some clean outfits on hand without shelling out a ton of money.

Shop Gerber Baby